Why Choose Glam Media?
When it comes to targeting influential men and women in a brand-optimized environment online, nobody can compete with Glam Media. Our Vertical Content network, Five Point Targeting System, and Glam Evolution technology help us catpure the largest focused reach for Women and an expanding reach for Men with high-quality, dynamic content from hundreds of unique voices that speak to the passions of the mid-tail internet. Take a look at what Glam Media has delivered in the Women's market to date. With the launch of the Brash.com and the Brash Publisher Network we expect to deliver the same results for men.
When compared with the former category leader iVillage and other online properties, the facts speak for themselves.
In every single key metric, Glam Media over delivers. Glam Media gives you more, not only in the U.S. but also in Canada and the UK. Yes, we’re number one in those countries too.
- iVillage
- AOL Women
- CondeNet
- Elle.com
Glam Media |
iVillage |
Index |
|
| US Uniques (000) | 29,186 | 15,925 | 130 |
| Worldwide Uniques (000) | 43,000 | 26.280 | 126 |
| US Total Reach | 11.5% | 8.8% | 130 |
| Comp US Female Total | 55.8% | 57.7% | 97 |
| Comp Female 12-17 | 7.1% | 6.0% | 118 |
| Comp Female 18-49 | 36.4% | 37.5% | 97 |
| Comp HH w/Kids | 62.6% | 60.0% | 104 |
| Comp HH w/60K+ | 51.7% | 53.3% | 97 |
| Comp Bachelors Degree | 12.2% | 11.2% | 109 |
| Glam Media | AOL Women | Index | |
| US Uniques (000) | 29,186 | 9,995 | 207 |
| Worldwide Uniques (000) | 43,000 | 10,536 | 315 |
| US Total Reach | 11.5% | 5.6% | 207 |
| Comp US Female Total | 55.8% | 55.5% | 100 |
| Comp Female 12-17 | 7.1% | 2.2% | 328 |
| Comp Female 18-49 | 36.4% | 35.6% | 102 |
| Comp HH w/Kids | 62.6% | 60.9% | 103 |
| Comp HH w/60K+ | 51.7% | 56.6% | 91 |
| Comp Bachelors Degree | 12.2% | 14.3% | 85 |
| Glam Media | CondeNet | Index | |
| US Uniques (000) | 29,186 | 3,310 | 624 |
| Worldwide Uniques (000) | 43,000 | 5,453 | 609 |
| US Total Reach | 11.5% | 1.8% | 624 |
| Comp US Female Total | 55.8% | 54.8% | 102 |
| Comp Female 12-17 | 7.1% | 3.0% | 235 |
| Comp Female 18-49 | 36.4% | 38.5% | 94 |
| Comp HH w/Kids | 62.6% | 58.8% | 106 |
| Comp HH w/60K+ | 51.7% | 61.9% | 84 |
| Comp Bachelors Degree | 12.2% | 14.1% | 86 |
| Glam Media | Elle.com | Index | |
| US Uniques (000) | 29,186 | 241 | 8,571 |
| Worldwide Uniques (000) | 43,000 | 351 | 9,454 |
| US Total Reach | 11.5% | 0.1% | 11,471 |
| Comp US Female Total | 55.8% | 55.0% | 101 |
| Comp Female 12-17 | 7.1% | 5.2% | 137 |
| Comp Female 18-49 | 36.4% | 36.2% | 101 |
| Comp HH w/Kids | 62.6% | 61.9% | 101 |
| Comp HH w/60K+ | 51.7% | 45.8% | 113 |
| Comp Bachelors Degree | 12.2% | 14.4% | 84 |
Source: ComScore June 2007 (worldwide) and July 2007 (US)
